Pick a free working session. Leave with a clear first build.
Every engagement starts with a free 45–60 minute working session focused on one area of your business. We map what’s happening today, uncover concrete project ideas, and pick the smallest high-impact first build.
I’m happiest building, not writing long reports. If you want advice-only, I also offer paid audits with diagrams and a practical plan your team or vendor can implement.
Aligned incentives and right-tool-first: small, outcome-focused builds over big rewrites and long decks.
- Less copy/paste and double entry between systems.
- Cleaner reporting because your systems match.
- Automations that fail loudly instead of silently.
- Calmer changes and fewer surprises.
Option 1: Tell me what you want
If you already have a clear target, we’ll confirm scope and success criteria, then move straight into implementation with tight feedback loops.
Option 2: Let’s work it out together
If you’re not sure what to do first, the working session gives you clarity: a shortlist of viable projects (impact/effort) and a recommended first build if it’s obvious.
Choose your starting session
Pick the session that matches your biggest bottleneck. Each link jumps to the relevant service pillar below.
- CRM, SaaS stack & integration review
Best when data doesn’t match and work keeps slipping through the cracks.
- AI opportunity & automation review
Best when you want AI to do real work inside your existing tools.
- AWS & event-driven systems session
Best when reliability or cloud cost is becoming a problem.
- DevOps & delivery improvement session
Best when shipping feels risky and releases take too long.
Core service pillars
Four pillars, all focused on dependable systems that let you move faster. Each pillar includes a free 45–60 minute working session to choose the best first build.
Systems & cloud (AWS)
For teams whose systems are straining under growth or rising cloud costs, I design and build AWS-based architectures that scale reliably without blowing the budget.
- AWS
- Lambda
- EventBridge
- SQS
- ECS
- CloudWatch
AWS & event-driven systems session (45–60 minutes)
Growing products, founder-led teams, and internal ops/platform groups (ICPs 1, 3 & 4) whose systems are creaking under load, cost, or reliability issues.
What we cover
- Your current architecture/hosting and where it’s straining.
- Scalability, reliability, and cost pressure points.
- Where event-driven patterns or AWS primitives can simplify the system.
You’ll leave with
- A handful of practical system or migration project options.
- A recommended first build to reduce risk and create leverage.
- A clear view of trade-offs (cost, complexity, time).
Typical delivery
- Migrate systems to AWS to improve scalability and reduce costs.
- Design and build event-based systems and integrations so your tools talk to each other properly.
- Improve reliability: reduce downtime, tighten testing, shorten lead time, and ship faster.
- Help your team spend less time firefighting infrastructure and more time delivering features that matter.
Integrations & automation
For businesses drowning in tools, double entry, and broken zaps, I connect systems properly and automate repetitive work so your team can focus on higher-value tasks.
- HubSpot
- Salesforce
- Xero
- QuickBooks
- Slack
- Make
- Zapier
Before
- Copy/paste and re-keying between tools
- Mismatched records and messy reporting
- Automations that fail silently
After
- A clear source of truth for key records
- Automatic updates, alerts, and audits
- Reporting you can trust
CRM, SaaS stack & integration review (45–60 minutes)
Agencies, consultancies, and accounting/finance firms (10–200 staff), plus internal ops/IT teams (ICPs 2 & 4) drowning in tools, double entry, and unreliable reporting.
What we cover
- Your CRM setup (e.g., HubSpot/ActiveCampaign) and how it matches your actual sales/service process.
- Where data is copied, re-keyed, imported/exported, or goes missing.
- How your finance system fits (e.g., Xero/QBO) and where records drift out of sync.
- Which automations exist today (Zapier/Make/scripts) and where they silently fail.
You’ll leave with
- A shortlist of concrete integration/automation projects (rough impact/effort).
- A recommended first build if it’s obvious, plus trade-offs.
- A simple next-step proposal if you want me to implement it.
Typical delivery
- Automate repetitive, low-value work so your team can focus on what matters.
- Connect your SaaS tools (CRM, marketing, finance, job tools) so data flows cleanly between them.
- Build APIs and worker services to move and transform data between systems.
- Reduce manual admin and data errors so your staff regain meaningful hours each week for higher-value work.
DevOps & ways of working
For engineering teams that ship too slowly or too nervously, I put in place practical CI/CD, monitoring, and delivery practices so you can release changes confidently and recover quickly when things go wrong.
- CI/CD
- GitHub Actions
- Terraform
- Monitoring
- Incident response
DevOps & delivery improvement session (45–60 minutes)
Engineering teams in B2B SaaS and founder-led products (ICPs 1 & 3) that ship too slowly or too nervously, with fragile pipelines and recurring incidents.
What we cover
- How you ship today: CI/CD, testing, releases, rollbacks, and incident handling.
- Where deployments feel risky and where lead time is stuck.
- Monitoring/alerting gaps (especially around integrations and critical workflows).
You’ll leave with
- Concrete pipeline/tooling/workflow changes to make releases calmer.
- A prioritised list of improvements with quick wins vs deeper fixes.
- An option for me to implement the highest-impact changes with your team.
Typical delivery
- Set up or improve CI/CD pipelines (GitHub Actions, TeamCity, Octopus) and release practices.
- Add or refine alerting, monitoring, and incident management so issues are caught early.
- Coach teams on reducing lead time, pair programming, agile development practices, and deployment discipline.
- Make releases boring instead of stressful, so ideas move from backlog to production faster and more safely.
AI assistants & workflow intelligence
For teams that want AI for real work rather than demos, I design and build practical AI assistants and automations using AWS Bedrock and the tools you already rely on.
- AWS Bedrock
- RAG
- Docs/SOPs
- CRMs
- Tickets
- Slack
AI opportunity & automation review (45–60 minutes)
Growing B2B SaaS and service businesses (ICPs 1 & 2) with real processes and data who want AI to reduce real workload — not a demo.
What we cover
- The workflows where time is burned (triage, summarising, routing, admin, knowledge lookup).
- What data you already have (docs, SOPs, CRM/ticket history) and what’s missing.
- Where AI should plug into your tools (APIs, webhooks, Make/Zapier) to trigger actions.
You’ll leave with
- A small set of actionable AI/automation project ideas.
- A clear first build to ship quickly if there’s a strong candidate.
- Guardrails for data access, reliability, and observability.
Typical delivery
- Design and build Bedrock-powered copilots grounded in your data (docs, SOPs, CRMs, tickets).
- Implement retrieval-augmented generation (RAG) and grounding so answers stay aligned with your content and policies.
- Improve and maintain prompts, system messages, and configurations for existing AI setups.
- Plug AI into your existing workflows and tools (APIs, webhooks, Make.com, Zapier) so it triggers actions, not just text.
- Help teams get real value from AI-assisted coding and agents with effective workflows and coaching.
- Focus on practical outcomes: reduce support, sales, or operations workload with production-grade integrations.
Additional services
If you need advice-only deliverables or hands-on leadership support, these are available alongside the core pillars.
Paid audits (advice-only)
SaaS stack audits and AI readiness audits that produce diagrams, findings, and a practical plan your team or vendor can implement.
Hands-on lead / architect support
Act as a hands-on lead or architect: shape technical direction, review designs and PRs, and coach the team through delivery.
What happens next
A simple path from first conversation to dependable systems your team can run.
Free working session
45–60 minutes to dig into your systems, pains, and goals and find the fastest path to a first build.
You’ll leave with
- A clear problem statement and success criteria.
- A recommended first build, or a shortlist of viable options (impact/effort).
- Key risks and unknowns, and what we’d validate first.
Pick the first build
Choose the smallest high-impact build that proves value and sets the pattern for what comes next.
How this usually looks
- If one project is clearly best: rough scope, design, and an architecture sketch.
- If you need time to decide: shortlist of options and a short follow-up.
Build, ship, observe
Implement the work in your stack with reliability in mind, so it’s supportable once it’s live.
Delivery defaults (when feasible)
- Tests or validation that match the risk of the change.
- Deployments and monitoring aligned to what your environment supports.
- Clear ownership boundaries and failure modes for integrations and automations.
Handover and next steps
Handover what we built and leave your team stronger, with a plan for the next iteration if it makes sense.
What you get
- Docs and diagrams appropriate to your team and stakeholders.
- Runbooks/notes so you’re not dependent on me to operate it.
- Coaching and pairing to transfer patterns and practices.
Proof, not promises
Highlights from production work where reliability, cost, and delivery discipline actually matter:
- Built platforms that process millions of events per day.
- Owned architecture, delivery, and operations of mission-critical event pipelines into Salesforce.
- Reduced AWS compute costs for high-throughput workloads using cheaper spare capacity (Spot) where it fit, without sacrificing reliability.
- Implemented safe delete/retention flows (GDPR) across Salesforce and integrated third-party systems.
- Set up CI/CD, monitoring, and incident practices that make releases routine instead of risky.
Services FAQ
Quick answers to common questions about how this works.
Ready to pick a first build?
Tell me what tools you use, where work slips, and what better looks like. We’ll use a free 45–60 minute working session to pick the fastest path to reliable systems.
Book a free working session